Qlik has announced ‘Qlik Anonymous Access’ , now available in Qlik Cloud. Thomas Hopp from Qlik’s Product Management team introduced this innovative solution in a recent presentation, and highlighted its potential to transform user interaction with analytics.

Qlik Anonymous Access is designed to improve brand trust and transparency. It will allow your organisation to share public data that showcases accountability. Additionally, ‘Anonymous Access’ supports data-driven marketing efforts by enabling organisations to present their industry expertise, to attract potential partners and customers.